30 years of technology.
Now applied to AI.
We help businesses navigate complexity — from AI strategy and private deployments to modern web and capital advisory. Consulting across Surrey, Berlin and Pondicherry.
Trusted by businesses across the UK, Europe and beyond since 1995
What We Do
Private AI & On-Premise Solutions
For organisations where data cannot leave the building. We design and deploy high-performance Linux servers with GPU acceleration, running open-source LLMs entirely within your own network. No cloud. No exposure. Full control.
AI Strategy & Agent Implementation
We help businesses understand where AI creates real value, then build and deploy multi-agent systems that automate complex workflows — from research and coding to content and data analysis.
Modern Web & Application Development
From static sites on Vercel to full-stack applications. We build fast, maintainable, modern web solutions — leaving behind legacy platforms like DNN where they belong.
UI/UX & Product Design
Human-centred design that turns complex problems into elegant products. Strategy, prototyping, design systems and brand — delivered from our Berlin studio.
Technology Advisory
Senior counsel for technology decisions. Whether you are evaluating platforms, restructuring your tech stack, or planning a digital transformation — we've seen it before.
E-Commerce & Digital Growth
Six years running a live UK e-commerce business. We understand conversion, customer journeys, Shopify, and what actually drives online revenue — not just theory.
About Salaro
Salaro was founded by Salar Golestanian, a physicist turned software developer turned AI consultant — based in Woking, Surrey.
With an MPhil in Physics from Brunel University and over 30 years building technology solutions across the UK, Europe and beyond, Salar brings an unusual combination of scientific rigour, commercial experience and hands-on technical delivery.
From semiconductor research to DNN and WordPress platforms, from iOS and Android apps to natural resources finance — and now to AI agent systems and on-premise LLM deployments — the thread has always been the same: understand the problem deeply, then build the right solution.
Salaro works with a trusted network of designers, developers and consultants across Guildford, Berlin and Pondicherry — bringing the right people to each engagement without the overhead of a large agency.
Selected Projects
A portfolio built over three decades — across technology, e-commerce, finance and research.
UK hemp and CBD wellness e-commerce. Founded and built on Shopify, running for 6 years with over 2,400 five-star Trustpilot reviews and peak turnover of £500k. Still active.
Natural resources capital advisory. Structuring debt and equity for oil, gas, mining and renewables projects across Europe, Africa and the Middle East. $300M+ in structured transactions.
A global directory of AI tools, robotics companies, developers and solutions. Currently in development — planned as a comprehensive resource for the AI and robotics industry.
UK directory of property-related businesses, agents and services. A long-standing domain and directory asset being redeveloped.
Quantime
A book bridging quantum mechanics and general relativity — with time as the central unifying concept. An MPhil in physics, decades of thinking, nearly complete.
Over 20 years of client delivery across web, mobile, DNN, WordPress, e-commerce and digital marketing — from Surrey to London and internationally.
Our Team
A small, trusted network of experienced people — across three locations.
Salar Golestanian
Founder & Lead Consultant
Guildford, Surrey, UK
MPhil Physics, Brunel University. 30+ years in technology, software, e-commerce and AI. Specialist in on-premise AI deployments and technology strategy.
LinkedIn ProfileAbi Golestanian
Design Lead & Strategy Consultant
Berlin, Germany
14 years experience in product design, brand strategy and UX. Former Accenture management consultant. Works in English, German and French.
WebsiteDelivery & Development Team
Pondicherry, India
Our India-based delivery team handles graphics, video production, front-end development and mobile applications — providing high-quality output at scale.
Get In Touch
Tell us about your project or challenge. We'll listen first.
Our Offices
Guildford, Surrey GU3 3BY, United Kingdom
Tel: +44 7485 222490
Berlin, Germany
EU enquiries — contact via abigolestanian.com
Pondicherry, India
Development & Delivery